You may have heard of the entourage effect but might not fully understand what it means and how to achieve it. Johnny and Danielle Chebat, owners of cannabis dispensary TreeHead Culture in Buffalo, have your answers and look to elevate their customers’ understanding of all things cannabis.

Here, in this Q&A, they breakdown what you need to know about the entourage effect.

Johnny: The entourage effect describes the synergistic interaction between various compounds in cannabis, like cannabinoids (THC and CBD), terpenes and flavonoids. When these compounds work together, they produce a more significant effect than any one could alone.

Danielle: It’s like a symphony. Each instrument plays its part, but together, they create a richer experience. Using a full-spectrum cannabis product can offer more comprehensive benefits than an isolated compound.

Q: How does this affect the way someone should choose and use cannabis?

Johnny: Look for products containing a broad spectrum of cannabinoids and terpenes. Full-spectrum or whole-plant products retain the natural profile of the cannabis plant, enhancing therapeutic effects and improving the overall experience.

Danielle: Start with a lower dose and gradually increase it. Everyone’s endocannabinoid system is unique, so personal experiences can vary. It’s about finding the right balance for your needs.

Q: What specific benefits does the entourage effect offer cannabis users?

Johnny: One primary benefit is enhanced therapeutic potential. For example, while CBD is known for its anti-inflammatory properties, its effects can be amplified when combined with THC and specific terpenes, treating conditions like chronic pain, anxiety and insomnia.

Danielle: Another benefit is the modulation of side effects. THC can sometimes cause anxiety or paranoia in higher doses. However, pairing it with CBD and certain terpenes can mitigate these side effects, allowing users to enjoy the positive effects of THC without the unwanted side effects.

Q: How do terpenes play into the entourage effect?

Johnny: Terpenes are aromatic compounds found in many plants, including cannabis. They interact with cannabinoids to enhance their effects. For instance, myrcene can increase the permeability of cell membranes, enhancing cannabinoid absorption and efficacy.

Danielle: Different terpenes have unique effects. Limonene, for example, has mood-enhancing properties, while linalool is known for its calming effects. Selecting strains with specific terpene profiles tailors the cannabis experience to desired outcomes.

Q: For those new to cannabis, how can they identify products that provide the entourage effect?

Johnny: Look for products labeled as full-spectrum or whole-plant. Check lab reports for detailed information about the cannabinoid and terpene content. Or ask one of our Ganjiers at TreeHead Culture. (Ganjiers are like wine sommeliers. These professionals go through extensive training and serve to elevate the standards of the industry.)

Danielle: Ask questions and seek guidance from our knowledgeable staff. At TreeHead Culture, our staff undergoes extensive education and training. Our Ganjier program is creating an entirely new class of cannabis professionals. Just as the wine and beer industries boast highly trained, certified experts who can discern the nuanced qualities of their products, we too have our own class of educated and certified professionals. Our staff members truly enjoy guiding our clients in discovering and enjoying products that exceed their expectations, elevating the cannabis experience in a customized way.

TreeHead Culture takes cannabis to the next level. For information about their Buffalo store and flower showroom, visit treeheadculture.com or call 716.260.2295.

Information provided is for educational and informational purposes only by the advertiser and does not supersede any medical advice given by a physician. Cannabis is still considered a schedule 1 controlled substance and is illegal under federal law. Adults who consume cannabis must keep cannabis products away from animals and out of reach of children. Note that the intoxicating effects of cannabis can sometimes be delayed, so do not operate a vehicle or machinery after consumption. Use of cannabis during pregnancy or while breastfeeding may be harmful. By purchasing cannabis from a dispensary, you are assuming the risk of any damage or loss that occurs during its use. The reader is responsible for complying with local laws on the use of information gathered.

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